The 21st edition of the Middle East Organic and Natural Products Expo was held in Dubai from December 12-14, 2023. The expo is the largest business event in the Middle East, which this time brought together more than 300 producers and suppliers of organic and natural products from 65 countries to showcase their products related to the themes of healthy living, ecology and sustainability.
This year’s edition was attended by more than 12,000 people from various industries, including Horeca, importers, distributors, grocery chains, organic stores and food bloggers.
The focus for 2023 was on five key categories: food and beverage, beauty and cosmetics, health and wellness, agriculture and environment, and sustainable lifestyles.
The three-day fair featured a number of events, including the Organic and Natural Conference, where industry experts discussed the latest trends, product certification, export and sales strategies. Presentations were accompanied by cooking demonstrations in the Organic Super Kitchen and makeovers in the Organic Beauty Corner, as well as side events – the Tea & Coffee Pavilion and the Traditional, Complementary and Alternative Medicine Conference and Expo.
During the fair, European organic products were promoted as part of the “EU Organic Food – Good Choice” campaign. Among the exhibitors were producers from Poland, who presented their products, such as fruits, vegetables, honey, meat and dairy products, distinguished by their high quality and attention to sustainability.
The Middle East Organic and Natural Products Expo is not only a three-day event, but also an online platform, Arabian Organics, which serves as a central portal for all those interested in organic and natural products. More than 35,000 users have already registered on it and use it throughout the year.
The organizers have already announced the next edition of the expo, which will be held on November 18-20, 2024 at the Dubai World Trade Centre.
The Middle East Organic and Natural Products Expo is one of the most important business events in the region, focusing exclusively on organic and natural products. The fair is held under the auspices of the UAE Ministry of Climate Change and Environment and has been bringing suppliers and buyers together for 21 years.
The consumption of organic food in the Middle East has already become an enduring trend. Dubai, located between Asia, Africa and Europe, is a gateway to the global market. In 2021, the market for packaged organic products in the Middle East and Africa region was worth $820 million. The market is growing by 7% per year and is expected to reach $1 billion by 2026.